The Propel Labs is proud to produce wonderful and engaging video content for all of you to enjoy. We are constantly on the lookout for new ways to express ideas and are always thrilled to collaborate with other innovators.
Our Beliefs
EVERY COMPANY
HAS AN
ENTREPRENEURIAL DNA
Every company was founded by an entrepreneur. That spirit got diluted along the way. We just help you rediscover it.
DIVERSITY, IN ALL
FACETS, LIES AT THE
CRUX OF INNOVATION
True innovation comes from embracing diversity in all its many forms - of thought, culture, background, gender & orientation.
WINNING JUDGEMENT COMES FROM
EXPERIENCES
We believe that judgement can be developed only through experiences.
EMBRACE A
BEGINNER'S MIND
Innovation requires an open mind - with no preconceived bias combined with a willingness to experiment and learn.
INNOVATION NEEDS
TO BE SCALED TO BE RELEVANT
The scale of large organizations, if properly harnessed, can drive massive impact for both industry as well as society.
What we do
We help business leaders responsible for Strategy, Sustainability, Growth, and Innovation to move forward by focusing on their
Jobs to be Done
Build a more sustainable
business model
Case: Large Tool Manufacturer: moving away from a use and discard approach
Redesign our services and products to be more sustainable
Case: Large Medical Device and Hospital Equipment Firm: designing products for longevity
WHAT WE DO
We help business leaders responsible for Strategy, Growth, Sustainability and Innovation move forward by focusing on their Jobs to be Done
Build a more sustainable business model
Case: Large Tool Manufacturer: moving away from a use and discard approach
Explore project
Identify or design and
launch sustainable
alternatives
Case: Insect Feed: Alternative Protein
View the project
Redesign our services
and products to be
more sustainable
Case: Large Medical Device and Hospital Equipment Firm: designing products for longevity
View the project
Build and launch the next generation of healthy and sustainable ventures
Case: Large Pharmaceutical Firm: driving better adherence to life-saving therapies
View the project
How we do
1
What should you do?
We help you define where to play and how to win. Internal initiatives. New Business Models.
2
How should you do it?
Creative experimentation and prototyping to accelerate the journey.
3
How do you organize to do it repeatedly?
Design Organization Structure. Define Processes. Build, Buy, or Partner for Capabilities.
Projects
Large Tool Manufacturer
The hand and power tools industry in emerging markets is fast growing but is extremely fragmented and becoming increasingly commoditized with a proliferation of low-cost, undifferentiated products
View the project
Medical Device
The medical bed industry in emerging markets is fast growing but is extremely fragmented and becoming increasingly commoditized with a proliferation of low-cost, undifferentiated products.
View the project
Our Approch
1
Define Field of Play
Define what you are looking to get done.
2
Identify Opportunities
Deep primary and secondary research to identify and define specific opportunities.
3
Point of View
Ideate and articulate how to capture prioritized opportunities.
4
Validate Validate Validate
Multiple iterative cycles of in-market testing to refine customer understanding, value proposition, and venture economics
5
Scale
Build infrastructure to support scaling whether done in-house or as an independent venture